Insights to the
Companies need last mile data in high growth emerging markets.
However, traditional insight solutions lack reach and extract data from communities.
Next Billion builds data platforms unlocking flexible community, consumer, and retail insights while enabling local stakeholders to share fair value from their data.
Companies distribute 30M+ product samples per market per year via in-person activation & digital campaigns, but interactions often lack any consumer data.
We assist brands to responsibly incentivize and manage field & pesonal data to connect with new consumers.
Active in 11 countries across Asia & Africa.
Rural FMCG is growing rapidly, but traditional retail insight solutions don't extend to rural - and don't fairly compensate general trade outlets for their data.
We digitize rural general trade outlets to unlock retail insights, while ncreasing livelihoods by sharing fair value from data.
Scaling in rural India & Bangladesh.
Decision makers need context to navigate challenges when providing services at the last mile - yet comprehensive data sources are limited in emerging markets.
We enable data owners to securely monetize their data while providing flexible, on-demand insights to public & private leaders.
Leading AI for Good initiatives with corporate & government partners.